
Independent insight. Evidence-based advice.
We provide independent, evidence-based advice and evaluation, combining academic rigor with deep practical insight into healthcare systems, clinical practice, and organizational decision-making.
Our approach
We support public and private healthcare stakeholders with independent analysis, evaluation, and advisory services grounded in evidence and data.
Our approach combines academic rigor with deep practical experience from both public and private healthcare settings. We work systematically - from problem definition and analysis to evaluation, decision support, and implementation guidance.
We are not tied to specific solutions, systems, or vendors. Our role is to provide clarity, transparency, and robust insight, enabling informed and sustainable decisions in complex healthcare environments.
Our work typically includes
Independent analysis and evaluation
We conduct independent analyses and evaluations of healthcare initiatives, organizational structures, clinical pathways, and policy decisions. Our work is grounded in evidence and data and adapted to the specific context and needs of each organization.
Advisory and decision support
We advise healthcare leaders and organizations on strategic, organizational, and clinical questions. Our advisory work is shaped by the problem at hand and developed in close dialogue with stakeholders.
Teaching and knowledge sharing
We provide teaching, lectures, and tailored knowledge-sharing activities grounded in research, data, and extensive practical experience. Formats and scope are adapted to the audience and context.
About us
Medadvance Group is an independent advisory and research-oriented organization focused on improving healthcare decision-making.
Our work is grounded in evidence, data, and extensive experience from both public and private healthcare settings. Collectively, our team has contributed to a substantial body of scientific work and practical development across clinical practice, healthcare organization, and policy.
Medadvance Group brings together professionals with complementary backgrounds in clinical medicine, health services research, data-driven-decision-support, evaluation of machine-learning models, leadership, and organizational development. We have worked across healthcare systems, academic institutions, and public authorities, allowing us to bridge research, practice, and decision-making.
We operate independently of vendors, systems, and commercial interests. Our role is to provide objective insight, critical analysis, and informed perspectives that support robust and sustainable Health care systems.
The Medadvance Group

Professor
of General Practice, widely acknowledged as a leading international expert in
primary care and health services research.
With an extensive publication record and major contributions to healthcare
organization, quality, and decision-making, he is recognized for building
evidence that shapes policy, informs system innovation, and advances high‑value,
patient‑centered care.
Jens Søndergaard

Professor and internationally recognised researcher within primary care, health services research, and data-driven transformation of healthcare. Extensive experience in building research capacity and healthcare data infrastructure, developing and evaluating digital decision-support systems, AI-enabled solutions and predictive models, and leading pragmatic evaluation and implementation studies that translate data into sustainable improvements in clinical practice and health system performance.
Janus Laust Thomsen

Professor and internationally recognized
researcher within health services research and data-driven analysis of
healthcare systems.
Extensive experience with large-scale health data, evaluation studies, applied
research supporting healthcare decision-making, and dissemination and
communication of results to stakeholders.
Jesper Bo Nielsen

Healthcare advisor and researcher with a background in healthcare organization, strategy, process optimization and automation, and translation of research into practice. Works at the interface between academic research, healthcare leadership, and implementation across public and private healthcare settings.
Khalid Al-Kohali
Contact us
Medadvance Group ApS
7000 Fredericia, Denmark